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Canada’s Second Annual University Fashion Week At UBC Ends With Over 10K Deficit

February 11, 2020
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Before we get into this season, it’s important we go through the history for those just getting involved with the development of UFW within this Canadian campaign 2020 Season. One thing to note that while the total billable expense by production to UFW as a production is shared between SFU and for the first time…

Canada’s University Fashion Week Drops Season 2 Meet The Icons Cover Art !

February 7, 2020
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With Covert Art being a signature part of the capsule associated with UFW, one of the things to note is that design of each Season capsule art is based first and foremost on the content that’s sent through production agents for management for design. While each Season may present a different cover art, the need…

Meet Victoria Lui, UBC Fashion Week’s S.2 Creative Director.

February 21, 2019
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UBC’s Victoria Liu Secures The Bag As xFW S.2 2019 Creative Director

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